About this site

About this site

One of the outputs from the CDP Resource research was a new way of attempting to explain the spectrum that CDPs fall on.

What it was:

Content based on the thoughts and experiences of Todd Belcher, coming from over three years of planning for, deploying, and nurturing customer data platform implementations.

What it will be:

A review of said content, plus more content, is on its way after another 4.25 years of additional thoughts and experiences to write about.

Sponsorship opportunities

By all means, if there are non-CDP technologies or CDP agnostic firms looking for a niche audience, I will accept assistance with service fees. I'm looking at you, Ghost.